Andreas Stihl AG
& Co.

A half dozen hilly miles from downtown Stuttgart finds me in
Walbingen, a quaint little town with a well-preserved city center
of half-timbered buildings. The Neckar River runs along the downtown
area and following the water for a mile leads me to Andreas Stihl,
the world's largest manufacturer of chainsaws. Besides gas and
electric chainsaws, the company makes industrial vacuums, blowers
and long-reach hedge-trimmers (or as I call 'em-weed whackers).
The public road ends
at Stihl's gated and guarded entrance. It's somewhat surprising
coming across this factory complex because it's in a quiet residential
area alongside the gentle flowing river. Getting off my bike
I check in with the guard who also mans the visitor reception
area. The guard doesn't speak English but lets me use the phone
to call one of the secretaries to Hans Peter Stihl, President,
and the person to whom I mailed the letter. It seems they have
no record of receiving my letter but someone will be down in
a few minutes to talk.
Waiting in the reception
area I count seven plants (real) along with several glass display
cases containing six of Stihl's power tools including a weed
whacker. On the walls hang three pictures of smiling people using
Stihl products.
A woman soon appears, says there's no one around to talk to me
and then hands me several brochures on the company as if that'll
make me happy. I explain that I didn't travel all the way from
California to be handed brochures. Talking with this woman proves
useless, as she couldn't care less about helping me. She declines
to give her name.
According to a company
brochure, the Stihl Group achieved sales in 1998 of two billion
DM (84% outside of Germany) while sales of the parent company
Andreas Stihl AG & Co. totaled 909 million-DM. One page in
the brochure lists nine items under the heading, "Company
Philosophy". Reading item number eight makes me roll my
eyes: "We are convinced that important reasons for our business
success are good internal and external relationships. Therefore,
major importance is given at STIHL to maintaining personal contacts". |