Storck International
GmbH

It's getting ready to rain as I approach the gated entry to Storck's
facility and luckily the security guard/visitor center has an
overhang to lean my bike up against while going inside. I can't
remember what kind of business Storck is in but it's obviously
something to do with food as the sweet smell of caramel punctuates
the air. I'm on the outskirts of Halle, a snug little community
of 18,000 people, located halfway between the big cities of Hannover
and Dusseldorf.
The younger of the
two guards speaks some English so I explain who I am and what
I do to. I end up waiting 40 minutes while calls are made. The
guard/visitor center reeks of cigarettes, as the older of the
two guards can't seem to function without a continuously lit
cigarette in his hand. Several pictures on a wall contain aerial
photos of this site and it's huge. From the guard building one
can't see much because most of the facility is hidden amongst
groves of trees. When do I finally figure out Storck is a maker
of candy? When the young guard points to a big, several gallon-size
bowl of candy on the counter and asks if I want some.
Big trucks are continually
going in and out of this place. Most of the drivers have to come
inside the guard/visitor center and fill out paperwork before
the guards will flick the switch to open the gate. I was standing
outside (due to the idiot guard continuously smoking away) and
eyed what happened inside whilst the two guards stepped outside
to help someone. A driver, left inside by himself, started reaching
into the candy bowl and grabbing fist-full after fist-full of
goodies and stuffing them in his pants and jacket pockets. Pretty
funny to see.
Many of the company's
candies are best sellers in Germany but some are marketed and
well known even in the USA including their best-known candy;
Werther's Original, the hard caramel candy. Merci, the individually
wrapped chocolate in bar form is one of the biggest sellers in
Europe. Personally, I like Toffifee, with its unique combination
of caramel, hazelnuts, nougat cream and chocolate.
Nice guy Donald Brayley,
who works in export packaging department, appears and gives me
a hearty handshake and warm welcome. It seems no one knows anything
about my introductory letter sent a month earlier to Chairman
Klaus Oberwelland. Brayley got the call to take care of "the
American on a bicycle" because as he explains, "I speak
English".
From the guard gate
we take a stroll around the beautiful grounds. With all the extensive
vegetation, well manicured lawns and heavy woods you'd think
you were in a vast park instead of a large manufacturing facility.
Brayley points to one factory building and boasts it contains
the most modern candy making facility in the world. I know how
competitive and secretive these candy makers are about their
factories so of course I'm not surprised when Brayley doesn't
invite me in for a look/see.
We end up in the company
cafeteria, a good looking building in itself, where we sit down
to go through the questions. My first question deals with when
the head office building was built and his answer throws me for
a loop. The head office is not here in Halle but in Berlin. Ugh!!
The head honchos moved to Berlin back in 1989. I frustrating
tell Brayley I came through Berlin not too long ago. How many
employees work on this 235-hectare site? Over 2,000 out of a
total of 3,600 employees.
Of course Brayley doesn't let me leave without weighing my bike
down with a big bag full of Storck goodies to sample. |