Banque Privee Edmond
de Rothschild SA
All three attempts to visit Banque Privee Edmond de Rothschild
end in frustration. The five-story headquarters is situated in
the Geneva theatre district along with most of the other private
banks. Each time upon entering the turn-of-the-century building
the male receptionist immediately places me in a room and then
closes the door. The walls of these waiting rooms are lined with
red satin or silk wallpaper (I don't know the difference) which
is suppose to give the room an elegant feel but to me it seems
pretty dated. At least they have interesting reading material
while you wait, Wall Street Journal Europe, Financial Times,
Sotheby's and Christie's magazines and a Guggenheim Foundation
publication.
On the first visit a woman says to come back because the man
who I sent the introduction material (Managing Director E.T.
Salathe) is out of town. On the second visit I'm told they never
received my advance material and so I leave more material. Returning
a week later for a third attempt I'm told I must make an appointment
with Valerie Boscat, who is in corporate communications. I try
contacting Boscat's secretary to make an appointment but can't
because Boscat is busy and the secretary doesn't know Boscat's
schedule.
My attempt to visit another "branch" of the Rothschild
empire six years earlier in London had a similar unsuccessful
outcome. It was the Rothschild investment banking firm (NM Rothschild
& Sons). Though I had sent advance material to the managing
director, a man came out to the lobby and said I had to re-send
the advance material to him (meaning the man who came out). When
I attempted to hand him the advance material, he refused to accept
it saying it had to be mailed. Needless to say, it was downhill
from there
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